Click Fraud Protection

A Quick SEO Refresher

You probably hear the acronym “SEO” tossed around quite a bit by your fellow business owners. But do you know what makes SEO different than other types of online marketing? If you aren’t sure exactly what this term means and why it’s important to your business, read on. SEO Defined [...]

By | February 24th, 2015|SEO|

Combatting Click Fraud

If you’ve ever asked yourself whether your competitors could be clicking on your PPC ads, you are not alone. When your CPCs are high --and even when they’re not-- you have to do what you can to protect your investment. Google is still a phenomenal advertising platform, but it never hurts [...]

By | February 17th, 2015|AdWords|

Love Is In the Air at Logical Position

It’s that time of year again -- the time of year when the grocery store aisles look like a toothache, singles everywhere begin to stockpile wine, and new and old couples alike think of ways to muster up some romance. It’s Valentine’s Day! Need we remind you that Valentine’s Day [...]

By | February 12th, 2015|LP News|

Youtube + AdWords = Perfect Match

It’s a media-filled world out there, and even though the days of cable watching may be slowly but surely fading into the sunset, video advertising is still extremely relevant. In fact, more than ever before, advertisers have the ability to get in front of their target audiences using video content. [...]

By | February 9th, 2015|AdWords|

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