Google Certified Speaker
• A serial entrepreneur, mother of 2 boys; 8 yo and 3 yo (Need I Say More?)
• School of hard knocks… started 4 of my own businesses, taken 4 local companies to their exit.
• Grew up in St. Louis, MO – go Cardinals!
• Undergrad in Bus Adm with a master practitioner certification in Neurolinguistic Programming techniques, and an additional emphasis in hypnosis. (Yes, I can make you quack like a duck.)
• Avid snowboarder, hiker, voracious reader, and Ninja Warrior enthusiast.
Sr. Partner Manager (Microsoft Search Advertising)
Based in Los Angeles, Simona Loewen is a Sr. Partner Manager at Microsoft Search Advertising. She has 10+ years of experience in digital marketing across search, display & native including previous roles at companies such as Performics & Yahoo. Simona is an industry expert in Lead Acquisition, Retail & Automotive. A Midwest native & parent of two girls, any free time is accounted for with volunteering in her community & reading
Director of Partnerships & Client Solutions
As the CEO of TQE Marketing, Ryan transformed a boutique digital agency into one of the premier eCommerce marketing teams in the country. Since TQE was acquired by Logical Position, he has worked personally with thousands of clients of all sizes and industries to develop custom digital marketing strategies that minimize costs and maximize returns. Ryan and his wife have 4 kids and live on 8 acres in Sherwood, Oregon growing everything from heirloom tomatoes to blueberries to pinot noir grapes.
Director of Product Research and Development
With over 10 years of experience in the digital marketing industry, Micah has become an all-around ad guru. He helped start two successful agencies and has led paid search advertising teams for multiple Fortune 500 companies. At Logical Position, he researches, tests, and analyzes new approaches to paid search, social, shopping and more for clients ranging from SMB to enterprise. Micah spearheaded Logical Position’s Facebook and Amazon Ads programs, seeing the projects through from beta tests to product launches. In addition to developing the products and services themselves, he also teaches the agency’s talent how to execute his strategies.
Vice President of Sales
Andrew Bressers is a native of Northeastern Wisconsin, and a graduate of the United States Military Academy at West Point. After multiple deployments as an Infantry lieutenant and, later captain, Andrew moved from the Army life into a career in healthcare information. He help found a company that offered a software platform and services to streamline the transition from paper medical records to electronic. When Andrew joined Shopper Approved it was a great fit for his SaaS background, but a whole new world diving into e-Commerce. User-generated content and customer stories have quickly become Andrew’s passion. He enjoys nothing more than helping merchants collect and display their stories. When Andrew is not immersed in the thrilling world of reviews he can be found enjoying the beaches of Florida with his wife and daughter.
Jon is founder of The Good, a conversion rate optimization firm that has achieved results for some of the largest online brands including Adobe, Nike, Xerox, Verizon, Intel and more. He regularly contributes content on conversion optimization to publications like Entrepreneur and Inc. He knows how to get visitors to take action.
Head of Risk
Rob Simpson currently oversees risk operations at Bolt. He has an extensive background in e-commerce risk mitigation including 5 years at CashStar where he headed risk product, developed the risk platform and built the risk team. He has worked closely with some of the worlds largest retailers such as Nordstrom, Starbucks, Uber, Best Buy, and The Home Depot to help solve fraud problems and accelerate growth. He specializes in developing risk tools and auditing procedures to help reduce fraud losses while maintaining industry-leading approval rates.
Sr. Global Director, Agency Partnerships
Dan is responsible for the success of BigCommerce agency partners who are launching ecommerce stores and delivering marketing services to merchants utilizing the BigCommerce platform. Prior to joining BigCommerce, Dan led North American alliances for Oracle, specifically for Oracle Marketing Cloud, and has extensive experience around loyalty, cross channel orchestration, CRM, social/contextual commerce and optimization of digital customer experiences.
Director of Enterprise Operations
As the Director of Enterprise Operations, David has overseen and directly managed hundreds of paid search accounts, including most of Logical Position’s largest clients. Managing the rollout of a new, comprehensive Google Shopping strategy for enterprise clients, David has been responsible for the improved ad results these business have seen. As a result of David’s commitment to improved processes, Logical Position produced a 50 to 100% average increase in client revenue with no additional spend.
at Manchester Grand Hyatt
- 8:30 – 9:00 AM
Enjoy coffee and a continental breakfast while connecting with our presenters and your fellow attendees.
Successes, Failures & Strategies
- 9:00 AM – 12:00 PM
Marketing experts forecast an increase in mobile shoppers and ecommerce transactions. However, many struggle to effectively target those shoppers in a way that maximizes their returns. In this session, we’ll explore the best tips and tricks to use to help you create successful strategies.
- Paid Search
- Mobile Engagement
- User Patterns & Trends
- Opportunities for 2019
- 12:00 – 1:00 PM
Build a Shelter While It’s Sunny: Growing Through a Changing Economy
- 1:00 – 4:30 PM
Economic slowdowns are inevitable—but if you’re prepared, you’ll continue to grow. Hear from actual businesses on how they’ve been able to grow their business online and increase lifetime value. Fair warning: the best strategies for tough times may seem counterintuitive, such as accepting short-term loss for long-term gain, but your company will emerge better as a result. Join us for this session, where we’ll provide precise examples to help your business adopt future-oriented practices.
- Implementing Amazon Ads
- Conversion Rate Optimization
- Decline-Proofing Your Business
- Competitor Strategies
- Long-Term Sales Goals
- 4:30 – 6:30 PM
Wind down and reflect on the day at our happy hour event. Take this opportunity to share a drink with other conference goers and expand your professional network.
* All meals will be prepared according to your dietary preferences. If you have restrictions that aren’t listed in the registration form below, please select ‘Other’ and we’ll reach out to clarify your requirements.
Manchester Grand Hyatt San Diego1 Market Pl
San Diego, CA 92101
To make your reservations, please click here: https://www.hyatt.com/en-US/hotel/california/manchester-grand-hyatt-san-diego/sanrs