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The Case for Awareness Marketing in Healthcare

As a search engine marketing agency, Logical Position is dedicated to providing performance-driven digital marketing strategies for healthcare businesses of all sizes. Let’s get started.

Getting Started

Digital marketing starts with understanding the basics

Basics

Creative Ways Companies Are Currently Serving Clients

COVID-19’s exponential trajectory has forced Americans to “shelter in place” and many businesses to shut their doors. The stock market has also taken a substantial […]

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By: Lindsey Stier | April 1, 2020

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Basics

Understanding How Search Engines Work

Take a behind the scenes look at the enigma that significantly influences the success of a business. Use our guide to better understand how search […]

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By: Randy Weber | January 16, 2020

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Basics

Increase your Organic Search Ranking: Keyword Research for SEO

Whether you’re a seasoned pro or just getting started, a refresher on the basic principles of Search Engine Optimization (SEO) never hurts. We’re breaking down […]

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By: Shelby Goldstein | October 19, 2017

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PPC for Beginners

Learn pay-per-click (PPC) advertising

Marketing Strategy

Top Digital Marketing Trends of 2021

Business owners are busy people. A successful business owner must stay up to date with their own business and practices while keeping up with more […]

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By: Matthew Goff | April 16, 2021

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Ecommerce

Essential PPC Metrics for Ecommerce Merchants

E-commerce companies face uniquely fierce competition regardless of the industry they are in. E-commerce markets are so saturated that digital marketing is not just recommended—it’s […]

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By: Matthew Goff | April 7, 2021

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Google Ads

A Guide To Using Google Shopping Ads

Running an ecommerce business in today’s digital world is more complicated than ever before. There are new challenges, market saturation, and customers with ever-adapting expectations. […]

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By: Matthew McCorry | March 26, 2021

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Search Engine Optimization

Understanding How Search Engines Work

SEO

Top Tips for Building an Effective SEO Strategy

Search engine optimization is a worthwhile investment for any company with an online presence. Online discoverability is vital for a company’s success in today’s digital-first […]

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By: Tony Mers | April 19, 2021

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SEO

How an SEO Website Audit Works

In today’s world, every business must have an online presence. It’s nearly impossible to survive the stiff competition without a solid and user-friendly online presence […]

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By: Nick Tursi | March 31, 2021

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Google Ads

How To Use Google Ads Data for SEO

Search engine optimization is something every business should invest in. SEO takes diligent effort and expertise but pays off in the long run by generating […]

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By: John Thuline | March 22, 2021

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Website Design

Optimize your website and improve conversion rates

Website Design

Website Design Standards and Best Practices

Companies are starting to put more emphasis than ever on the functionality and appearance of their websites because customers increasingly expect businesses to have high-quality […]

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By: Brian Seifert | March 4, 2021

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Website Design

How Responsive Web Design Works

“Mobile first” is the saying in the digital industry that’s been guiding online companies to tailor their websites to fit the smaller screens of smartphones. […]

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By: Brian Seifert | February 16, 2021

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SEO

A Guide to Avoiding SEO Disaster During a Website Redesign

When you run a business, it’s vital to maintain a quality website. Whether you run an e-commerce company, a service-based company, or anything in between, […]

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By: Chris Wibbe | January 13, 2021

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Recent Blog Posts

News & Updates

New Privacy Standards Prompt Digital Advertising Changes

From video chatting friends and family to banking to attending events online, our lives move more into the digital world every single day. While much […]

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By: Logical Position | April 27, 2021

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SEO

Top Tips for Building an Effective SEO Strategy

Search engine optimization is a worthwhile investment for any company with an online presence. Online discoverability is vital for a company’s success in today’s digital-first […]

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By: Tony Mers | April 19, 2021

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Marketing Strategy

Top Digital Marketing Trends of 2021

Business owners are busy people. A successful business owner must stay up to date with their own business and practices while keeping up with more […]

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By: Matthew Goff | April 16, 2021

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Marketing Strategy

Learn digital marketing strategies to stay ahead

Marketing Strategy

Top Digital Marketing Trends of 2021

Business owners are busy people. A successful business owner must stay up to date with their own business and practices while keeping up with more […]

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By: Matthew Goff | April 16, 2021

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Marketing Strategy

A Holistic Approach To Digital Marketing

Digital marketing is something beneficial for companies across countless industries to invest in. It’s the new go-to way for businesses to achieve their goals. With […]

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By: Matt Meeker | February 25, 2021

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Ecommerce

What You Need to Know About E-Commerce Marketing

E-commerce is a booming industry right now. Online shopping has steadily gained much popularity through the past decade, but it has skyrocketed more than usual […]

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By: Emma Huschka | February 2, 2021

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Advanced Strategy

Got extra time learn advanced digital marketing strategies

Advanced Marketing Strategy

The Case for Awareness Marketing in Healthcare

As a search engine marketing agency, Logical Position is dedicated to providing performance-driven digital marketing strategies for healthcare businesses of all sizes. Let’s get started. […]

Read More…

By: Logical Position | April 13, 2021

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Advanced Marketing Strategy

How To Create a Buyer’s Persona for Your Business

Digital marketing is most effective when highly targeted to the correct audience. This takes tons of research and top algorithms to understand. To accurately find […]

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By: Chris Vale | January 29, 2021

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Advanced Marketing Strategy

Marketing Tactics To Reach Your Target Audience

When running a business in this modern digital era, having a robust online presence is required. A reliable and consistent online presence is instrumental for […]

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By: Emma Huschka | January 27, 2021

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