Portland, Oregon — October 31, 2023
The third quarter brought national digital marketing agency, Logical Position (LP), a wealth of community-building opportunities. The LP team was incredibly active during this period, from hosting a large partner event to offering more volunteer time off (VTO) opportunities to employees. Moreover, LP’s SEO and email teams garnered recognition as finalists in two prestigious awards, showing expertise in all marketing facets.
This quarter underscores LP’s commitment to its clients across various digital marketing sectors and its dedication to its partners, employees, and community. Following is an overview of LP highlights from the third quarter of 2023:
Industry Awards and Recognition
- LP’s SEO team was recognized as a finalist in the 2023 US Search Awards for six categories, including: Best Use of Search – retail/e-commerce, B2B (SEO), B2C (SEO), Best Local Campaign (SEO), and Best Low Budget Campaign (SEO).
- MediaPost announced LP as a finalist in the EIS awards for Email Marketing Excellence. The email team’s exceptional efforts with client, Astoria Lighting, earned LP recognition in the retail category.
Featured Expertise and Events
- Hosted LP Partner Connect Event — Between LP preferred partners, clients, and employees, nearly 200 digital marketing enthusiats came together for LP’s two-day event focused on holiday prep strategies going into cyber week and the busy e-commerce season. Day one was hosted at Google PDX and featured several presentations from Googlers and LP’s own Brian Aldrich. Day two was hosted at LP headquarters and featured presentations from seven LP partners covering various holiday prep topics.
- Published on MarketingProfs — Matt Bown, associate director of enterprise client services, shared his thoughts on Google’s launch of Bard and its in-house response to ChatGPT. Read the article here.
Company Culture & Community Initiatives
- Hosted Logicalpalooza — LP’s highly anticipated annual summer bash fostered an atmosphere of camaraderie and celebration for both Portland and Chicago offices. This family-friendly event included live music, food and drinks, giveaways, a bouncy house, face painting and competitive outdoor games.
- Hosted Volunteer Events Throughout the U.S. — LP employees devoted several days to volunteer efforts, actively participating in a variety of events, including:
- Packaging food boxes at the Sunshine Division for distribution to Portland area families in need.
- Helping kids in Portland shop for back-to-school gear through Shop With a Cop.
- Picking up litter in downtown Hillsboro with SOLVE.
- Cleaning and packing up books for kids to enjoy at Bernie’s Book Bank in Chicago.
- Helping clean and tend to a historic garden in Charlotte.
- Visited the University of Portland — LP connected with students to provide insight and information about the agency, fostering a connection for potential post-graduation recruitment opportunities.
About Logical Position
Logical Position (LP) is an Inc. 500 digital agency supporting more than 5,000 clients across North America with full-service PPC management, SEO, paid social, Amazon and creative services. Proud to be the reigning recipient of Google’s Lead Generation Premier Partner of the Year, LP was also voted as the third Best Workplace in the country by Inc. As a Google Premier Partner, Microsoft Elite Partner and Meta Business Partner, LP is in the top 1% of ad spend managed across platforms.