Featured Articles
Google Ads
The Expert Google Ads Grader
For 15 years, Logical Position has analyzed over 55,000 Google Ads accounts across every industry imaginable. We’ve seen what success looks like, what failure feels [...]
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AI
Klaviyo’s Anthropic Integration Signals a New Era for Email Marketing
Klaviyo’s Anthropic Integration Signals a New Era for Email Marketing For brands and agencies already managing complex lifecycle marketing programs, Klaviyo’s latest announcement just made [...]
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Paid Social
How To Set Audience Targeting for Paid Social Media
Paid social media is a valuable way to build awareness, generate leads, and drive sales, but better outcomes usually result from more than just dumping [...]
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E-Commerce
The Next Ecommerce Frontier: Microsoft Brand Agents Drive Conversions
The way consumers shop is changing faster than most brands are prepared to handle. AI-driven ecommerce traffic surged 693% during the 2025 holiday season compared [...]
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Industry Insights You Won't Want to Miss Delivered to Your Inbox
Why Pinterest Deserves a Place in Your Paid Social Strategy
Pinterest occupies a unique position in the paid social landscape — one that makes it especially valuable for brands looking to reach buyers earlier, smarter, [...]
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Amazon Advertising
What You Need to Know About E-Commerce Marketing
Online shopping gives brands more ways to reach customers than ever before, but it also creates more pressure to meet them at the right moment. [...]
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E-Commerce
The Next Ecommerce Frontier: Microsoft Brand Agents Drive Conversions
The way consumers shop is changing faster than most brands are prepared to handle. AI-driven ecommerce traffic surged 693% during the 2025 holiday season compared [...]
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Paid Social
How To Leverage Your Business With Instagram
Instagram often gets treated like a digital storefront window: something people glance at before moving on. But when a business uses it with purpose, the [...]
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E-Commerce
Inside the Whalies 2026: Triple Whale’s Premier E-Commerce Event
Our Director of Partnerships & Client Acquisition, Ryan Garrow, recently attended the Whalies — the flagship annual event hosted by Triple Whale in Los Angeles. [...]
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AI
Performance Max Can Auto-Generate Videos From Your Assets: Here’s What Advertisers Should Know
If you’re running Performance Max campaigns without video assets, Google may still create video ads for your campaign. That part is not new. Performance Max [...]
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