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Integrating Email Marketing With Your Social Media Efforts

Business is constantly changing. Running a successful business means keeping up with and adapting to rapidly shifting times. There is more emphasis now than ever before on the digital model. Between the convenience of online business for consumers and the growing difficulties with brick-and-mortar locations, more businesses are choosing to focus their marketing efforts on […]Read More

We Ran the Numbers to Find Out How Stay-at-Home Orders Impacted Digital Marketing

The COVID-19 pandemic was a crisis few people saw coming. What began as a distant concern soon arrived at our doorsteps and immediately interrupted normal life. Since the first stay-at-home orders started in mid-March, the United States has endured widespread business closures, mass layoffs, and unprecedented uncertainty in consumer markets. Some months later, certain regions […]Read More

Understanding Your Audience Through Email Marketing

What is a Target Audience? Email marketing continues to be one of the strongest forms of digital advertising today. Businesses gain a higher return on income (ROI) through high-quality emails than through any other marketing channel. The reason for this is that email marketing is a personal experience, and it doesn’t require a search query […]Read More

How Does Email Marketing Help Your Business?

What Is Email Marketing? This is a question that seems alarmingly simple on the surface. Anyone unfamiliar with online marketing may not know much about SEO or PPC, but we’re all familiar with the business emails we’ve received in our inbox since we first created our accounts. Business owners would do well to acquaint themselves […]Read More

Introducing Free and Fast on Google

Google’s Answer to Ecommerce Trends Earlier today, Google officially launched a shopping ads feature that will help retailers quickly answer the first question many consumers have: does this item ship for free? The second question is: how long does it take? An astonishing number of people have come to expect timely and free shipping, and […]Read More