Any agency can sell sizzle. Many agencies can sell steak. Selling heavy equipment, specialized components, and everything else that goes into keeping industrial sectors running, however—that’s a skill most other marketing agencies just aren’t cooking up.
But we’re a company that is. We’re a digital marketing agency with deep respect for the analog world. We relish working with small- and medium-sized businesses that make essential moving parts—and the ones that keep those parts moving. We admire the people whose bulldozers tear down our old structures and the people whose cranes put new ones up in their place. We know that our modern conveniences aren’t possible without cutting-edge warehouses and logistics systems working behind the scenes. And when high tech and hard work combine in CNC shops, selling those offerings is a challenge we’ll accept every time.
Assembly Line Of Success
Digital marketing for the manufacturing industry and other related sectors is about establishing primacy in your field, no matter the size of your niche. With striking and well-placed copy, an optimized website, and a bank of authoritative content, you can reach—and retain—that top spot. Logical Position’s multichannel approach to industrial digital marketing offers short-term impact, long-term branding, and the retention of your new and returning customers.
Here’s where we’ll be transparent with you about the realities of business-to-business marketing. While our paid social media management product is perfect for glitz, glamour, and gauziness, a robust social media presence often isn’t crucial to digital marketing for industrial and construction companies. Your marketing budget is finite and valuable. Put it to work where it can get the most done—with Logical Position’s pay-per-click advertising, search engine optimization, email marketing, and website development services. You can also view some case studies that illustrate how we’ve elevated and expanded select brands.
Take a moment to learn more about each of these products and how they can best suit your efforts in industrial digital marketing. We look forward to building on our broad base of industrial knowledge and learning more about your unique business.
Recognized by Industry Leaders
Results in Action
To complement the paid search efforts and capture more branded traffic for Visicomm, we deployed a variety of SEO initiatives to set the business up for success. First and foremost, we performed a technical audit of their existing site. We used this to prioritize which category pages to restructure with proper titles and descriptions and where to bulk up the content to rank for additional keywords.Read Case Study
In our time working with Romtec Inc, we’ve been able to drive incremental gains across their various accounts and improve overall efficiencies at nearly all levels. Through our onsite website optimizations, we increased site duration by 278% for RU & RI with a 21.5% decrease to their bounce rate. Similarly, conversions from their PPC campaigns have gone up 220% and the conversion rate is up 420.78%. All while cost per acquisition has decreased by 69.4%.Read Case Study
Since working together, Robopac has experienced incredible growth in numerous areas. LP was able to maintain existing organic rankings and traffic and helped Robopac continue to grow throughout the duration of the campaign. Comparing growth from January 2020 to January 2022, Robopac’s keywords have grown 423% from January 2020 to January 2022 (289 to 1,512).Read Case Study
Since the partnership, Moley Magnetics has experienced significant growth throughout its business. LP maintained existing organic rankings and traffic and helped Moley Magnetics continue to increase revenue throughout the campaign duration.Read Case Study
Texas Belting Supply
Texas Belting Supply has seen tremendous growth over the past few years, with measurable revenue up 360% year-over-year (YoY). Every month, we grow TBS’ revenue by an average of 30%. On Microsoft Advertising specifically, TBS has seen a 10x return-on-ad-spend (ROAS).Read Case Study
First Alliance Logistics Management
Since working together, FALM has experienced incredible growth in numerous areas. LP was able to maintain existing organic rankings and traffic and helped FALM continue to grow throughout the duration of the campaign. Comparing year-over-year growth.Read Case Study