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The Case for Awareness Marketing in Healthcare

As a search engine marketing agency, Logical Position is dedicated to providing performance-driven digital marketing strategies for healthcare businesses of all sizes. Let’s get started.

Getting Started

Digital marketing starts with understanding the basics

Basics

Creative Ways Companies Are Currently Serving Clients

COVID-19’s exponential trajectory has forced Americans to “shelter in place” and many businesses to shut their doors. The stock market has also taken a substantial [...]

By: Lindsey Stier | April 1, 2020

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Basics

Understanding How Search Engines Work

Take a behind the scenes look at the enigma that significantly influences the success of a business. Use our guide to better understand how search [...]

By: Randy Weber | January 16, 2020

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Basics

Increase your Organic Search Ranking: Keyword Research for SEO

Whether you’re a seasoned pro or just getting started, a refresher on the basic principles of Search Engine Optimization (SEO) never hurts. We’re breaking down [...]

By: Shelby Goldstein | October 19, 2017

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PPC for Beginners

Learn pay-per-click (PPC) advertising

Local PPC

What You Need To Know About Gallery Ads

Digital marketing is an essential part of running a business today. It’s a great way to connect with new customers and reengage existing ones. There [...]

By: Benjamin Hong | November 19, 2021

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PPC

How To Increase Brand Awareness for Your Business

Success in business takes time and active effort. One of the best ways to move a company forward is to usher it into a period [...]

By: Ryan Garrow | November 9, 2021

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PPC

Techniques To Scale Your Google Ads Campaign

Running pay-per-click (PPC) ads on Google is a great way to stimulate growth in your business. In any marketing campaign, it’s essential to not only [...]

By: Brandon Bauer | November 5, 2021

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Search Engine Optimization

Understanding How Search Engines Work

SEO

Great Ways To Increase Domain Authority

In the past few decades, it has become essential for businesses to have an online presence. The digital landscape is continuously changing, which means companies [...]

By: Joe Tonin | November 12, 2021

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SEO

How To Write SEO-Focused Blog Posts

Search engine optimization, or SEO, is a way to steadily build trust with search engines and web users. It increases a company’s online visibility while [...]

By: Becca Polk | November 10, 2021

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SEO

How Long Does It Take for SEO To Work?

Search engine optimization creates long-lasting organic traffic to your website over time. It’s a popular and vital form of digital marketing that focuses on building [...]

By: John Thuline | November 2, 2021

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Website Design

Optimize your website and improve conversion rates

Website Design

Why You Shouldn’t Create Your Own Website

Having a website for your business is all but a requirement for running a trustworthy and successful business in today’s world. Most people expect companies [...]

By: Brian Seifert | June 21, 2021

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Small Business

How To Choose a Web Design Agency for Your Small Business

Running a business today means you need a website. Websites add a level of credibility and legitimacy that most consumers need to feel comfortable shopping [...]

By: Brian Seifert | May 26, 2021

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Website Design

Website Design Standards and Best Practices

Companies are starting to put more emphasis than ever on the functionality and appearance of their websites because customers increasingly expect businesses to have high-quality [...]

By: Brian Seifert | March 4, 2021

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Recent Blog Posts

News & Updates

The Success of Small Businesses Impacts Us All. Here’s How You Can Help

I remember Logical Position’s first day of business like it was yesterday. We opened our doors on January 4, 2010, and within just a few [...]

By: Michael Weinhouse | November 23, 2021

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Local PPC

What You Need To Know About Gallery Ads

Digital marketing is an essential part of running a business today. It’s a great way to connect with new customers and reengage existing ones. There [...]

By: Benjamin Hong | November 19, 2021

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Email Marketing

How To Use Google Analytics To Track Your Email Campaign

When it comes to digital marketing, there is truly no end to the program options and varieties you can choose from. The types you invest [...]

By: Jeremy Vale | November 18, 2021

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Marketing Strategy

Learn digital marketing strategies to stay ahead

Marketing Strategy

We’re Taking a Deep-Dive into Omni-Channel Marketing Strategies

When you’re running a business, growth is the name of the game. However, attaining that growth isn’t always so easy. That’s why marketers like myself [...]

By: Brandon Bauer | August 11, 2021

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Marketing Strategy

The Benefits of Digital Marketing for Your Business

Digital marketing is an essential part of promoting a business in today’s digital landscape. When executed intentionally and with expertise, the benefits of digital marketing [...]

By: John Thuline | June 22, 2021

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Marketing Strategy

Top Digital Marketing Trends of 2021

Business owners are busy people. A successful business owner must stay up to date with their own business and practices while keeping up with more [...]

By: Matt Goff | April 16, 2021

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Advanced Strategy

Got extra time learn advanced digital marketing strategies

Advanced Marketing Strategy

The Case for Awareness Marketing in Healthcare

As a search engine marketing agency, Logical Position is dedicated to providing performance-driven digital marketing strategies for healthcare businesses of all sizes. Let’s get started. [...]

By: Logical Position | April 13, 2021

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Advanced Marketing Strategy

How To Create a Buyer’s Persona for Your Business

Digital marketing is most effective when highly targeted to the correct audience. This takes tons of research and top algorithms to understand. To accurately find [...]

By: Chris Vale | January 29, 2021

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Advanced Marketing Strategy

Marketing Tactics To Reach Your Target Audience

When running a business in this modern digital era, having a robust online presence is required. A reliable and consistent online presence is instrumental for [...]

By: Emma Huschka | January 27, 2021

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