Ecommerce Posts

Ecommerce

The Advantages of Structured Data for E-Commerce Websites

What Is Structured Data? The Advantages of Structured Data for E-Commerce Websites The Most Important Structured Data for E-Commerce Websites Example of E-Commerce Structured Data [...]

By: Jeff Haugen | July 17, 2024

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Ecommerce

7 Best Practices to Boost Your eCommerce PPC ROI

Pay per click (PPC) ads are an excellent way to reach new customers and bring back old ones. Even so, they’re not money-making machines you [...]

By: Cameron Marsella | January 4, 2023

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Ecommerce

A Well-Placed Search Ad’s Effects on Organic Search Phrases

If you’re a digital marketing beginner, Google Ads might be a mystery to you. When you set up Google ads for an ecommerce business, your [...]

By: Billy Dunne | December 21, 2022

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Ecommerce

How Does Recession Affect Advertising?

Running a company means reading the economy. Many of our clients have expressed valid concerns about a potential recession and how it might affect the [...]

By: C.J. Keepes | December 14, 2022

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Ecommerce

What Are Micro Conversions in Google Ads?

Micro Conversions is a buzzword that gets thrown around a lot in digital marketing. To be precise, a conversion happens when a website visitor performs [...]

By: Matt Bowen | August 24, 2022

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Ecommerce

The Google Ads Shift to Performance Max: What You Need To Know

In case you missed it, Google Smart Shopping campaigns are about to switch to the new Performance Max (PMax for short) campaign format through the [...]

By: Pete Luciano & Chris Borg | August 22, 2022

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