Email Marketing Posts

Choosing an Email Marketing Platform That Scales With You

Email Marketing

Choosing an Email Marketing Platform That Scales With You

Most businesses know by now that email is one of the best marketing channels for achieving a high return on investment. But with dozens of [...]

By: Rachel Cahill | October 23, 2025

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Klaviyo Launches K:AI to Redefine Marketing and Customer Engagement

AI

Klaviyo Launches K:AI to Redefine Marketing and Customer Engagement

Klaviyo just raised the bar with the introduction of Klaviyo AI (K:AI). This new platform integrates AI directly into Klaviyo’s ecosystem to automate campaign creation, [...]

By: Rachel Cahill | September 25, 2025

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Yotpo Exits SMS & Email, Sells Customer Base to Attentive: What You Should Know

Email Marketing

Yotpo Exits SMS & Email, Sells Customer Base to Attentive: What You Should Know

Yotpo recently announced that it’s stepping away from its Email and SMS marketing services. As part of this change, the company is transferring much of [...]

By: Rachel Cahill | August 5, 2025

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Beginner’s Guide to Email Marketing (With Checklist)

Email Marketing

Beginner’s Guide to Email Marketing (With Checklist)

Is email marketing still relevant in 2025? The short answer is yes. Throughout the years, email has remained one of the most dependable and powerful [...]

By: Rachel Cahill | July 11, 2025

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How To Use Trigger Emails Effectively in Email Marketing

Email Marketing

How To Use Trigger Emails Effectively in Email Marketing

Email marketing has long been a staple for businesses aiming to build connections and drive conversions. But as inboxes grow increasingly crowded, the need for [...]

By: Rachel Cahill | June 27, 2025

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The Best E-Commerce Email Flows to Maximize Conversions

Email Marketing

The Best E-Commerce Email Flows to Maximize Conversions

Mastering the art of e-commerce email flows is essential for maximizing conversions, as strategically timed emails can engage customers, drive sales, and build brand loyalty. [...]

By: Rachel Cahill | April 25, 2025

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