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Amidst the hit that businesses are experiencing as a result of COVID-19’s rapid evolution, many business owners will be happy to learn of Google’s newest update to product listings on their shopping page. Starting in late April, e-commerce retailers will be able to list their products on Google’s shopping page for free. This development will […]Read More
Single Product Ad Groups (SPAGs) are one of the best ways to generate more sales in your Google Ads campaigns. They can be scary—they take a long time to set up, even longer to upload into the Google Ads interface, and the sheer volume of ad groups in a campaign can be staggering. But if […]Read More
It would be an understatement to say it’s important to prepare your Google Shopping account for the ever-profitable holiday season. Unfortunately, many businesses struggle to run campaigns that take full advantage of the season’s potential, missing out on valuable opportunities to reach new customers and raise their returns. Instead of reading tea leaves or visiting […]Read More
Let’s face it. The holiday shopping season can be extremely stressful for Ecommerce companies. So it’s no wonder that so many companies let their Google Ads campaigns fall to the wayside during this hectic time. But even though it’s easy not to give your campaigns the attention they deserve, doing so could mean the difference […]Read More
Wouldn’t it be great if you could read minds? If you could, you’d definitely be invaluable to the success of your eCommerce company’s paid search campaigns. That ability may be out of reach, but luckily, PPC provides the power to forecast the future outcome of your campaign performance. […]Read More