Attribution Posts
Attribution
How to make money with Google AdWords: 7 Steps to Building Your Own Money-Making Machine
Much like the saying “money can’t buy you happiness,” money can’t buy you a profitable AdWords campaign. If only it were that simple. […]
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Analytics
Fighting Off Fake Traffic: Ghost Referrals
In Google Analytics, you might have noticed lately a surge in sessions. At first glance you may attribute the increase to holiday traffic. However, before […]
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Ad Auction
Top 8 Google AdWords Fails (With Memes)
In the PPC industry, there are some big mistakes we as Google AdWords professionals see over and over and over and over and…well, let’s just […]
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Advanced SEM Practices
5 Ways to Take Your AdWords Campaign to the Next Dimension
Let’s face it — Google AdWords gives you so much data, it’s hard to know what it all means. With so many metrics to decipher, […]
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Attribution
Top 5 Online Marketing Mistakes Every Small Business Should Avoid
In 2013, a study revealed that only 14% of small business owners were using technology in their acquisition marketing, and only 56% were measuring the […]
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