Portland, Oregon — February 13, 2024
Logical Position (LP), a Lake Oswego headquartered digital marketing agency, has been recognized by Microsoft as the winner of two of its 2023 8th annual Advertising Partner Awards. LP took top honors in the Audience Excellence category and was named Channel Partner of the Year for 2023. The agency was also named a finalist in the Client Partnership of the Year, Independent Partner of the Year, Performance Partner of the Year, Retail Team of the Year and Social Impact Award categories.
The Microsoft Advertising Partner Awards honor companies that have gone above and beyond to uncover hidden opportunities, innovative strategies, and fresh perspectives that have led to transformative change for their clients and the industry.
“Microsoft Advertising is delighted to show our appreciation and acknowledge Logical Position’s deserved wins. We had an exceptional pool of high caliber nominations this year, making our winners’ achievements all the more significant, demonstrating their impactful and transformative work,” said Katherine Eills, Global Partner and Awards Lead, Microsoft Advertising.
Microsoft named LP the winner in the Audience Excellence category for growth and adoption of features in audience advertising campaigns as well as collaboration with Microsoft Advertising account teams to drive successful strategy, optimization, and performance. And, excellence across the board in its work with Microsoft, contributed to LP’s win as Channel Partner of the Year.
“We place a high value on our work with Microsoft Advertising,” said Brian Aldrich, Chief Strategy Officer, Logical Position. “Receiving these awards — both the wins and being named a finalist for so many categories — is not only an honor, but motivates our team to continue striving for ongoing excellence on behalf of our partners and clients.”
The Microsoft Advertising awards come on top of LP’s recent recognition in the 2023 Inc. “Best in Business” awards for General Excellence in the Marketing and Robust & Powerful categories.
About Logical Position
Logical Position (LP) is an Inc. 500 digital agency supporting more than 5,000 clients across North America with full-service PPC management, SEO, paid social, Amazon and email marketing. Proud recipient of Google’s Lead Generation Premier Partner of the Year, LP was recently voted the third Best Workplace in the country by Inc. As a Google Premier Partner, Microsoft Elite Partner and Meta Certified Business Partner, LP is in the top 1% of ad spend managed across platforms.
About the Microsoft Advertising Partner Program
At its core, the program is a relationship between Microsoft Advertising and the most qualified Agencies, Channel Partners and Technology Partners in the advertising industry. The program helps distinguish partners through public recognition and enables their growth through exclusive training, technical, marketing and sales resources.
The Microsoft Advertising partner program gives partners opportunities to nurture and grow their intelligent search and digital business, access to the Microsoft community and technical experts, and recognition for their work with Microsoft Advertising.