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Finding Your Voice: A Guide for Social Media Newbies

What’s the big deal with using social media for business?  How do hashtags, handles, blogs, and viral vlogs have anything to do with a business reaching its performance goals? Is it all really necessary? […]Read More

What Should You Be Doing in Addition to PPC

The benefits of PPC are clear for those who run successful Adwords campaigns — a high return on the dollar and the ability to target pre-qualified buyers. But it’s also important to use multiple online strategies to boost your visibility. Here’s an overview of your other options. […]Read More

Why Restaurant Owners Should Use AdWords

Restaurant owners are often confronted with a slew of advertising options on a frequent basis, usually consisting of a heavy onslaught from radio stations, trade magazines, and local newspapers. These “traditional” mediums have recently been confronted with pressure from dining deal companies, usually offering their customers a heavy discount for dining at your restaurant and […]Read More