Marketing Strategy Posts

Key Takeaways from the Cyber 5 Shopping Weekend

Advanced Marketing Strategy

Key Takeaways from the Cyber 5 Shopping Weekend

Back in mid-September, there was a lot of confusion and reluctance to discuss the way stay-at-home orders would affect online shopping in 2020. Many businesses [...]

By: Matt Bowen | January 20, 2021

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The Different Types of Amazon Ads

Amazon Advertising

The Different Types of Amazon Ads

Amazon is a platform that is constantly developing new ad types and opportunities for sellers to connect with and promote their stores and products to [...]

By: Micah Heath | December 16, 2020

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Creating a Profitable Amazon Marketing Strategy for 2021

Amazon Advertising

Creating a Profitable Amazon Marketing Strategy for 2021

Amazon quickly rose as the most prominent e-commerce site online. Even large, established corporations quickly learned to adapt to the Amazon platform to keep their [...]

By: Micah Heath | December 11, 2020

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Knowing Your Target Audience in Digital Marketing

Marketing Strategy

Knowing Your Target Audience in Digital Marketing

Marketing is continuously shifting and evolving. There’s such a variety of marketing methods that companies often have trouble allocating funds to multiple channels, despite how [...]

By: Youssef El-Mansy | December 9, 2020

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We Ran the Numbers to Find Out How Stay-at-Home Orders Impacted Digital Marketing

Advanced Marketing Strategy

We Ran the Numbers to Find Out How Stay-at-Home Orders Impacted Digital Marketing

The COVID-19 pandemic was a crisis few people saw coming. What began as a distant concern soon arrived at our doorsteps and immediately interrupted normal [...]

By: Matt Bowen | September 15, 2020

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How to Market to Customers Whose Needs Have Changed

Advanced Marketing Strategy

How to Market to Customers Whose Needs Have Changed

As times passes and the world continues to expand and evolve, so too will the expectations of consumers. Veteran businesses have learned over time how [...]

By: Eric Scriven | May 20, 2020

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