Marketing Strategy Posts

Advanced Marketing Strategy
Should You Change Your Marketing Budget During a Downturn?
The Business Cycle The business cycle is comprised of four parts. The first of these is expansion, which occurs during the time a business is [...]
Read More

Marketing Strategy
The Importance of Digital Marketing During Uncertain Times
Only a few months ago, we began to hear an uneasy whisper of a mysterious illness that rapidly evolved into a pandemic. This has placed [...]
Read More

Google Ads
Global Recession – Pull Back or Push All in?
Last year, my talk was about what business owners should be doing in a changing economy. Logic dictated that the longest economic expansion in US [...]
Read More

Marketing Strategy
Why Local Businesses Need Digital Marketing
In today’s professional environment, digital marketing is essential for growing your business. Your profits can easily plateau without it, which can cause your competitors to [...]
Read More