Marketing Strategy Posts

Holiday

Winning the Holiday Season: New Search Strategies for Growth

The holiday season is fast approaching, and if you haven’t started planning your holiday marketing strategy, now is the time to act. Black Friday and [...]

By: Ryan Garrow | October 11, 2024

Read More

Digital Marketing

Inbound 2024: Unleashing Marketing Magic with AI, Authenticity, and Storytelling

Boston, MA-based Hubspot held its twelfth annual marketing megaconference in September, and LP sent four members of our leadership team to learn about the latest [...]

By: Emmy Luciano | October 3, 2024

Read More

Marketing Strategy

A Guide To Different Types of Audience Segmentation

Marketing your brand or service online is a vital part of running a business in contemporary society. Regardless of your industry vertical, most companies need [...]

By: Youssef El-Mansy | May 8, 2024

Read More

Digital Marketing

Debunking Common Myths About Marketing During a Recession

When a recession hits and sales drop, it can be tempting to cut budgets–especially for marketing and advertising. Believe it or not, when the economy [...]

By: Ryan Garrow | August 10, 2022

Read More

Digital Marketing

In-House Marketing vs. Agency: Why You Should Outsource

When the going gets rough and your business needs a boost, it’s tempting to cut costs in marketing by doing it yourself. Before you do, [...]

By: Dustin Weatherly | July 27, 2022

Read More

Marketing Strategy

We’re Taking a Deep-Dive into Omni-Channel Marketing Strategies

When you’re running a business, growth is the name of the game. However, attaining that growth isn’t always so easy. That’s why marketers like myself [...]

By: Brandon Bauer | August 11, 2021

Read More