Campaign Structure Posts

Campaign Structure

Single Product Ad Groups: A Proven Strategy To Generate More Sales

Single Product Ad Groups (SPAGs) are one of the best ways to generate more sales in your Google Ads campaigns. They can be scary—they take [...]

By: David Johnson | June 18, 2019

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Campaign Structure

Hitting the Bullseye: How To Find Your Target Audience

Ever feel like your ads aren’t reaching the right audience? When you started your adventure with PPC advertising, did you feel like you were driving [...]

By: Youssef El-Mansy | June 4, 2019

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Campaign Structure

Stop Wasting Money with Google Ads: Start with Your Default Settings

Getting your Google Ads account up and running is a feat in and of itself. So much so, that people often assume the default settings [...]

By: Matthew Peterson | April 23, 2019

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Campaign Structure

4 Steps to Structure Campaigns for Long-Term Performance

A well-structured Google Ads campaign can help you reach your overall business goals by increasing revenue and brand awareness with scientific precision. But before we [...]

By: Jake Weber | January 16, 2019

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