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Paid Search Versus Paid Social: Which One is For Your Business?

Running a business in today’s world requires a robust online presence, regardless of the industry. Simply having a business website is no longer enough to drive sales and traffic to your site. The internet is saturated with websites all competing for consumer attention. You can employ methods for increasing the visibility of your website and […]Read More

The Impact of a Social Media Campaign for Your Business

In the current age of digital media and social networking, businesses find themselves navigating a new world to reach their customers. Social media is continually changing, updating, going in and out of style for specific demographics, and adapting to the world. Businesses need to keep up with this rapidly evolving and highly complex industry to […]Read More

What To Expect From Your Facebook And Instagram Ads

Not sure if social ads are necessary for your business to thrive? To start, there’s virtually limitless growth opportunity for brands on Facebook and Instagram. Over 2 billion people use Facebook each month, and more than 500 million people use Instagram each day. Ready to get your business in front of them? […]Read More

7 Components of Irresistibly Clickable Facebook Ads

Facebook is a social platform – but it’s not always an inclusive one. As advertisers, we are the outcasts of the feed, always one misguided post away from a “hide ad”. We want to fit in just as much as we want to stand out. Our intentions are obvious, so the way we present ourselves […]Read More