PPC Posts

Basics

The Basics of Google AdWords Campaigns

You signed up for Google AdWords, and you are now overwhelmed by all the options. What is the difference between having a search campaign and [...]

By: Holden Page | September 16, 2015

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Basics

Why you Click on Ads

Before we can talk about what makes someone click on your ad, you should understand what makes you want to click an ad. After all, [...]

By: Holden Page | September 14, 2015

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Case Studies

Small Business Week Success Stories!

Did you know that more than half of Americans either own or work for small businesses? And according to the Small Business Administration, small businesses [...]

By: Mariah Ore | May 6, 2015

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Basics

8 Awesome Things You Need to Know When Marketing a Niche Business

The awesome thing about online marketing? Reach. And in niche markets, this matters more than anything. With the ability to serve consumers regionally, nationally and [...]

By: Mariah Ore | April 30, 2015

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Advanced SEM Practices

5 Ways to Take Your AdWords Campaign to the Next Dimension

Let’s face it — Google AdWords gives you so much data, it’s hard to know what it all means. With so many metrics to decipher, [...]

By: Tim Benson | April 24, 2015

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AdWords Updates

3 Reasons Why Google’s New Call-only Campaigns Rock

2015 has been called the “Year of Mobile.” The volume of users browsing the web on mobile devices overtook PC users in early 2014, and [...]

By: Mariah Ore | March 20, 2015

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