Engaging Video Ads,
Build new audiences and energize your brand with the most compelling form of online advertising. Our team will create custom YouTube ads that pique your customers’ interest and drive them to your website.
Bumper Video Ads
Bumper ads are featured on YouTube, partner and publisher websites, and apps within the Display Network. Their cost-per-thousand impressions (CPM) pricing model is great for your advertising budget's bottom line. Since viewers can't skip your 6-second bumper ads, they're guaranteed to see your entire brand message.
TrueView Video Ads
TrueView ads are featured on YouTube and partner sites alongside related videos and where users are discovering new content. These videos are perfect for your business, as the cost-per-view (CPV) pricing model will take your advertising budget further while never having to pay for unqualified clicks for viewers to watch.
Frequently Asked Questions
The client must supply all brand assets (logo, imagery, copy) that they require in the video. Audio can be sourced through Logical Position, but will be from a royalty-free selection. If the client requires use of a particular audio selection or video footage where fees apply from vendor, the costs will be incurred by client.
An .eps file type is most preferred, as that will give the best clarity for scaling within the video. A .png file type is allowed, but must be at least 400 pixels wide or tall on its longest edge, and must be independent of its background (transparent surrounding the edge of the artwork).
It depends. We can source the logo file from the website, but it must be at least 400 pixels wide or tall on its longest edge. Don't have a logo at all? Talk to our Graphics Team!
Yes. However, the client must supply Logical Position with a valid proof of licensing stating that its use is allowed.
Yes, but only within a Premier Video package. The video footage must be supplied to Logical Position's creative team for quality inspection prior to production commencing.
No. Voiceover audio can be applied to the video within a Premier package, but must be purchased separately at a $200 flat-rate. Clients can supply their own voiceover audio, but will be reviewed for quality assurance prior to being used.
Yes! Client is required to supply a preliminary script for the voiceover audio to the Video Team. Once the script is finalized and approved by the client, the voiceover audio recording will be managed by Logical Position. Voiceover services can be purchased separately at a $200 flat-rate. Any additional copy/script changes after voiceover has been recorded will incur an additional charge.
Absolutely. Clients know their business better than anyone, and we rely on them to communicate their goals, ideas, must-haves, and needs prior to design production commencing.
Yes, Logical Position will supply the client with the final .mp4 video files.
Yes, clients will own the right to republish the video. Depending on the social media channel, the video may or may not be able to be used due to aspect ratio requirements by those platforms. The research and implementation to do so will be the sole responsibility of the client.
Yes! The video team can create a 1:1 aspect ratio version of the video(s), billed at a flat-rate of $125 for the Bumper, and $375 for the TrueView. Minimal layout changes will occur, however any changes to the design or concept will not apply.
No. Modifications to videos are not included after they have been approved by the client. Requests for changes to existing videos can be billed at an hourly rate of $125/hour. As well, additional video packages may be purchased at reduced cost: Standard package: $250 (video only), $350 (video + display ads). Premier package: $550.