Featured Articles
AI
Leveraging AI: How AI Can Support Content Creation & Workflows
Content creators face ever-growing demands for speed, quality, and scale. Artificial intelligence is now a practical, widely used tool that enhances human creativity by streamlining [...]
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Google Ads
The Expert Google Ads Grader
For 15 years, Logical Position has analyzed over 55,000 Google Ads accounts across every industry imaginable. We’ve seen what success looks like, what failure feels [...]
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Meta
Creative Velocity: The Meta Ads Strategy Revolutionizing Performance Marketing
In Meta advertising, one factor consistently outperforms all others: Creative Velocity, the speed and volume at which you produce, test, and launch new ad creatives. [...]
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AI
How AI Is Augmenting Digital Marketing Content Creation
Digital marketing increasingly hinges on a continuous flow of high-quality content. Today, sophisticated artificial intelligence tools are helping digital marketers automate and enhance content creation. [...]
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Industry Insights You Won't Want to Miss Delivered to Your Inbox
Paid Social
How To Set Audience Targeting for Paid Social Media
Paid social media is a valuable way to build awareness, generate leads, and drive sales, but better outcomes usually result from more than just dumping [...]
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PPC
How Digital Marketing Helps Small Businesses Thrive
Small businesses have always had one major advantage over larger competitors: they can build real trust, create personal connections, and respond to customer needs more [...]
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Google Ads
How Local Actions Conversions Affect Google Ads Data
Key Takeaways: Local Actions vs. Local Action Conversions: Local Actions represent the user behavior after interacting with an ad, while Local Action Conversions are the [...]
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Amazon Advertising
Creating a Profitable Amazon Marketing Strategy for 2026
Amazon quickly rose as the most prominent e-commerce site online. Even large, established corporations quickly learned to adapt to the Amazon platform to keep their [...]
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SEO
A Beginner’s Guide to Search Engine Optimization (SEO)
When people need a product, service, or answer to a question, they usually start with a search engine. Whether they are researching options, comparing brands, [...]
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Paid Social
The 2026 Paid Social Playbook: Mastering Meta Andromeda, Creative Strategy, and AI Attribution
State of Social Ads in 2026 Paid social media advertising in 2026 has become harder to manage, but more capable when done correctly. Meta’s delivery [...]
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