The Case for Awareness Marketing in Healthcare

As a search engine marketing agency, Logical Position is dedicated to providing performance-driven digital marketing strategies for healthcare businesses of all sizes. Let’s get started.

Latest Articles

Advanced Marketing Strategy

How To Create a Buyer’s Persona for Your Business

Digital marketing is most effective when highly targeted to the correct audience. This takes tons of research and top algorithms to understand. To accurately find […]

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By: Chris Vale | January 29, 2021

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Advanced Marketing Strategy

Marketing Tactics To Reach Your Target Audience

When running a business in this modern digital era, having a robust online presence is required. A reliable and consistent online presence is instrumental for […]

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By: Emma Huschka | January 27, 2021

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Advanced Marketing Strategy

Key Takeaways from the Cyber 5 Shopping Weekend

Back in mid-September, there was a lot of confusion and reluctance to discuss the way stay-at-home orders would affect online shopping in 2020. Many businesses […]

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By: Matt Bowen | January 20, 2021

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Advanced Marketing Strategy

We Ran the Numbers to Find Out How Stay-at-Home Orders Impacted Digital Marketing

The COVID-19 pandemic was a crisis few people saw coming. What began as a distant concern soon arrived at our doorsteps and immediately interrupted normal […]

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By: Matt Bowen | September 15, 2020

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Advanced Marketing Strategy

How to Market to Customers Whose Needs Have Changed

As times passes and the world continues to expand and evolve, so too will the expectations of consumers. Veteran businesses have learned over time how […]

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By: Eric Scriven | May 20, 2020

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Advanced Marketing Strategy

Should You Change Your Marketing Budget During a Downturn?

The Business Cycle The business cycle is comprised of four parts. The first of these is expansion, which occurs during the time a business is […]

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By: Eric Scriven | May 20, 2020

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Advanced Marketing Strategy

The Complete Checklist for SEO-Successful Site Migration

Imagine this. You’ve just finished a major redesign of your website. It’s now easier to use and looks much better on mobile. But there’s something […]

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By: Peter Gillon | April 2, 2018

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Advanced Marketing Strategy

Should You Consider Affiliate Marketing?

Business owners are always looking for ways to expand their reach online. Some have invested in Paid Search, Remarketing, have a great site, and have created […]

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By: Amanda Bono | October 4, 2016

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Advanced Marketing Strategy

Thinking Bing Part II: 5 Things to Know About Bing Ads

At first glance, the Bing Ads interface might seem like the AdWords interface with a different font and color scheme. While to a great extent […]

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By: Cate Patricolo | August 31, 2016

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Advanced Marketing Strategy

Unique Content- Your Ace in the Hole for SEO

I’m sure you’ve heard the phrase “content is king” when referring to content creation for your SEO campaign.  Although when playing your hand in SEO, […]

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By: Brian Zinkel | July 12, 2016

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Advanced Marketing Strategy

WordPress Tips That’ll Improve Your Website’s Speed & Security

I our line of work, we get the chance to look into the dashboard of many different WordPress sites for businesses of all sizes across […]

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By: Erik Urdahl | December 29, 2015

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Advanced Marketing Strategy

Affiliate Marketing 101: Expanding Your Reach

You’ve made PPC campaigns a part of your marketing strategy. But, have you considered affiliate marketing? It’s very likely you haven’t. […]

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By: Holden Page | December 16, 2015

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Advanced Marketing Strategy

6 Things You Need to Know About Native Advertising

As consumers, we encounter native advertising on a daily basis. Defined by Sharethrough as “paid media where the ad experience follows the natural form and […]

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By: Mariah Ore | April 1, 2015

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