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Search Engine Marketing Glossary

Basics

Search Engine Marketing Glossary

When a client is new to Internet marketing, the amount of information to take in is overwelming. This search engine marketing glossary is hand-picked, complete with [...]

By: Mariah Ore | August 20, 2014

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Kill ‘Em With Copy

Ad Auction

Kill ‘Em With Copy

Write Solid Ad Copy, Get More Clicks Even though the search network isn’t traditional advertising, you do have a few square inches all your own [...]

By: Mariah Ore | August 14, 2014

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Analyze That! An Intro to Google Analytics

Google Analytics

Analyze That! An Intro to Google Analytics

Conversion tracking — how do we do it? We have a few methods, such as by tracking phone calls, website contact form, or shopping cart. [...]

By: Mariah Ore | August 12, 2014

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The Right to be Forgotten

News & Updates

The Right to be Forgotten

Ever Googled yourself? Of course you have. I do it every so often to see what comes up — mostly links to social media and [...]

By: Mariah Ore | August 8, 2014

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Remarketing, Remember Me?

Basics

Remarketing, Remember Me?

We’ve all been there — you’re on your favorite website, and suddenly you end up with a bunch of items in your shopping cart. If [...]

By: Mariah Ore | August 6, 2014

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Search & Display: Get the Best of Both Worlds

Basics

Search & Display: Get the Best of Both Worlds

Do you know the difference between the two different networks you can use to advertise on Google? If you find yourself confused or even if [...]

By: Mariah Ore | August 1, 2014

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