
Basics
8 Awesome Things You Need to Know When Marketing a Niche Business
The awesome thing about online marketing? Reach. And in niche markets, this matters more than anything. With the ability to serve consumers regionally, nationally and [...]
Read More

Marketing Strategy
How to Help Your Service Business Avoid Negative Reviews
Where’s the first place consumers go when they want to learn about a business? Google search, of course. A company’s reputation is defined mostly by [...]
Read More

Advanced SEM Practices
5 Ways to Take Your AdWords Campaign to the Next Dimension
Let’s face it — Google AdWords gives you so much data, it’s hard to know what it all means. With so many metrics to decipher, [...]
Read More

Basics
4 Reasons to Think Visually in Your Content
Content may be king, but this doesn’t just mean sentences. Images are an extremely valuable form of content that can boost your traffic, improve your [...]
Read More

News & Updates
Logical Position Selected as First Oregon Company to Qualify as AdWords Premier SMB Partner
LAKE OSWEGO, Ore. — April 15, 2015 — Logical Position (LP) is proud to announce its addition to theGoogle™ AdWords Premier SMB Partners (PSP) program. [...]
Read More

Conversion Tracking
9 Questions to Ask Yourself When Your Website Isn’t Converting
As much as we would all like to believe it, pay-per-click advertising is not a magical formula — it is advertising. Even though we can [...]
Read More