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Seven Days to Deploy a Virtual Team During COVID-19

Everything changed over the course of a week in March 2020. When it became clear that the COVID-19 outbreak was becoming a pandemic, and would soon impact every part of the country, businesses everywhere made fast decisions that completely transformed their operations. […]Read More

Creative Ways Companies Are Currently Serving Clients

COVID-19’s exponential trajectory has forced Americans to “shelter in place” and many businesses to shut their doors. The stock market has also taken a substantial hit, leaving people wondering what the short and long-term impacts of this pandemic will be. […]Read More

The Importance of Digital Marketing During Uncertain Times

Only a few months ago, we began to hear an uneasy whisper of a mysterious illness that rapidly evolved into a pandemic. This has placed a countless number of businesses in an unprecedented situation. The same question echoes off everyone’s lips: What’s next? History has seen a number of devastating recessions, notably the Great Depression, […]Read More

Global Recession – Pull Back or Push All in?

Last year, my talk was about what business owners should be doing in a changing economy. Logic dictated that the longest economic expansion in US history had to come to an end. I didn’t know when the end was coming, but I assumed sooner rather than later. You can find an overview of that talk […]Read More

The Logical Position 2019 Holiday Shopping Report

While the 2019 holiday shopping season has come and gone, digital marketers are only just beginning to dig through the final numbers. This end-of-year post-mortem is the first step many of us take on the quest for the data that will help refine 2020 holiday strategies, and last year’s data certainly has a story to […]Read More