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Keyword Research
Are You Targeting the Wrong Keywords? Here’s How You Know!
If you want your site to unlock all the benefits of Google and other search engines, you need the right keywords. Keywords are words and [...]
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Website Design
Template vs. Custom Web Design: Which Is Best for Business?
Even a small business can have a global presence with the right website. Website design has come a long way since the days of basic [...]
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Social Media
4 Tips for Optimizing Your Social Platforms
When someone comes across your social media sites, give them a good reason to stay and get to know you. Social media is a fun [...]
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Omni-Channel
Benefits of an Omnichannel Approach
In today’s modern online shopping experience, it’s essential to take an omnichannel approach to promoting your products and services. So, what are the benefits of [...]
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Ecommerce
What Are Micro Conversions in Google Ads?
Micro Conversions is a buzzword that gets thrown around a lot in digital marketing. To be precise, a conversion happens when a website visitor performs [...]
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Ecommerce
The Google Ads Shift to Performance Max: What You Need To Know
In case you missed it, Google Smart Shopping campaigns are about to switch to the new Performance Max (PMax for short) campaign format through the [...]
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